Unsion TV

- Mission -

Influence the Cuenca community, strengthen values, using media to change lives.

- Vision -

To be a driving force and leader in communications that promotes values to benefit the greater good.

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When missionaries Bill and Connie McDonald were offered a television frequency in 2003, God gave them a dream: offer the people in Cuenca, Ecuador, an alternative to the often violent and sexually explicit television broadcasts on secular networks. They had no idea that within the next several years their family-values programming would impact the Hispanic community worldwide through cable and satellite television.

Today, the ministry has more than 25 employees and many volunteers. Unsion is more than a TV channel, it is a MINISTRY through UnsionPlus which has these four branches:

• Connection – Connecting people to churches where they can be disciples for Jesus Christ. Using Outreaches and Visitation as connections to the public and community.

• Counseling – Unsion reaches into Hispanic life through UnsionPlus’s lay and professional counseling services, ministry to those with addictions (April Project), and call center.

• Compassion – Unsion’s compassion ministry is expressed through short-term missions teams, medical clinics, evangelism outreaches and church planting.

• Coaching - We provide training to groups and individuals in areas that will help them be better people, Christians, parents, and witnesses.

In 2017, Joe Knapp visited the Unsion Studios in Cuenca and immediately felt a connection and call to this Ministry. Joe and Emily were approved as Missionaries in 2019 and have joined the team as of May 2021. Joe & Emily were named Executive Directors of Unsion in January 2023 to make UnsionTV better and more effective than ever in reaching the lost of Latin America.

Millions still have not heard the gospel! Please pray for this innovative, life-transforming compassion ministry.